Thursday, March 4, 2010

Time gets weird at Ignite Phoenix #6 March 30th

W007! Just found out that I've been selected as one of the presenters at Ignite Phoenix the Sixth! I'm totally stoked!

When I wrapped up Ignite Phoenix #4, I said that had reached the end of my three-part series on Big. I sat out -- as in, in the audience -- for Ignite Phoenix #5 and a bunch of people asked me what I would be doing next! Guess I didn't bore you -- at least some of you -- to tears. I had lots of good suggestions from those who saw my prior talks. Many thought I should go Small, but I see small as a different type of big. Yeah I'm strange.

After batting a few of my own ideas around, the topic of Weird rose to the top. There are lot of things that aren't big or small but are damned weird, and I want to talk about them. So that's what I'll do starting March 30th. And I'll follow the same progression as before, with my first talk on Weird Time. No, you won't have to bring your International Baccalaureate high school physics teacher with you. Hi, Charlie. Though I think he'll like it, too. Expect what you've come to expect from me in these short talks -- a different way to look at something you've been surrounded with all your life.

Thanks to whomever green-lighted my talk. I'm happy to see some of my good friends also got the nod. It should prove to be an interesting night!

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Sunday, February 14, 2010

More video silliness: Twitter Uncovered: History and Monetization Revealed!

It's been one of those months. Sorry. But though I've been neglecting the blog, I've not been neglecting fun.

Here's a bit of stupidity that Jeff and I came up with some time ago that has finally been green-lit. Green-lighted? Green-lanterened? Anyhow, it's all about the little-known monitization angle and history of Twitter.



Or maybe we just made it all up. My money is on the latter.

And if you missed what kicked this off, here's the two of us pontificating on social media. Yes, we're serious about being not serious some times. And all the props go to Joe Holt for shooting and editing. He truly is the man.

Saturday, February 6, 2010

Help me find an email management system for Podiobooks.com

Email contact help needed for Podiobooks.com
Image by evo_terra via Flickr
You know about Podiobooks.com, right? Pushing around 80,000 episodes of close to 400 serialized free audiobooks out to thousands of listeners every single day. Some listeners opt to make a donation to a book, and the author gets 75% of that. Yeah, I'm a hell of a guy.

I use PayPal in a very non-automated system to handle both the collection of donations from donors and distribution of funds to authors/producers. I've got a pretty good system going, but there's one spot I constantly fall down on -- thanking those who have donated.

I've resigned myself to the fact that I simply can't thank each of these people one at a time. It takes me the better part of 2 days to do it when they pile up, and I simply don't have the bandwidth to do it daily. It's hundreds of people that donate per quarter, but thanking them individually takes time.

And I really don't like the thought of an auto "thanks" to be sent out as soon as the donation is received. Yes, I could set up PayPal or something else to do this. But I don't want to. What I'd rather do is wait -- maybe a month -- and then send out a big "thanks" email to everyone who donated during that time. I'd include some quick stats on growth, new books coming... that sort of thing. Something of more value than just a "thanks", but something that doesn't have to be customized for each donor.

And that's why I'm turning to you. I need personal recommendations on good, solid and inexpensive contact management services. I'm perfectly capable of searching Google on my own and doing research on my own, so spare me the links to LMGTFY. I want to hear from those of you who know of a system that will accommodate my needs.

Here's the weekly/monthly/quarterly workflow as I see it:
  1. Export week/month/quarter of donations from PayPal
  2. Import that list -- just names and email addresses, probably -- into CMS
  3. Write up a nifty little letter of thanks and tells the list a bit about what happened to PB.com. Would like this to be pretty-fiable.
  4. Send.

That's it. Of course, I know I'm building up a list -- possibly a big list, though we have many repeat donors -- of donors. I may opt to, though I never yet have, send them important updates from time to time. Things like the new site launch, and when we start selling versions of some of our books, too. Those will be one-off and certainly few and far between.

I have the names and email addresses of everyone who has donated in the past, so I'd like to start with a big import of those (no sending of anything), then import a list of donors since October 2009 that have yet to be thanked... and thank them.

So... what do you think? More importantly, what do you use? Spread this around if you know someone who uses email/contact management software and may be of assistance.

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Wednesday, January 20, 2010

Who says everything you do has to be productive?

There are probably better, more productive ways to spend a Friday evening, but fuck it. I like to get together and have a few beers with friends.

More often than not, I'm doing that at #evfn, or East Valley Friday Nights. #evfn is shorter. And yes, dammit, you need the hashtag. And yes, dammit, it's lower-cased. Don't make me get all typographical on your ass.

The history of #evfn and the other #_fns here in Phoenix is well documented. I wanted to talk tonight about why I put forth the energy to organize it each and every week. And since I love the bullet points, let's go that route:

#EVFN San Tan Brewery
Image by sheiladeeisme via Flickr
  • It's a lot of fun. See the title of this website. Fun means a lot to me. And the people who make up #evfn are fun people. That's the one underlying factor -- if you're not fun, stay home. You won't like hanging out with us. Or you'll sit off in the corner and never come back. That sucks, because we're a damned inclusive group. So get out of the corner and introduce yourself to me. I'll do my damnedest to make sure you have fun and meet these cool people.

  • It has no deeper meaning. I heard someone once call it a networking group. I almost coughed up my beer. Which really would have pissed me off, because I like good beer. Leave the business cards at home, please. Yeah, more than one person has met another person that wound up becoming a client or co-worker, but that's not what this is about. If you walk in with a stack of cards and start passing them out like fliers, you probably won't come back. Not because we'll call you out, but because you'll quickly get that our event and your goals aren't aligned. Oh, and we'll make fun of you after you leave. Early.

  • I don't do it alone. Often times -- this week, for instance -- I put the word out for others to handle the organization. They do. Thanks, Derek. This isn't my event. I don't own it. Sure, I have a lot of say in where it happens and not everyone always agrees. Hi again, Derek. But that's OK. If you don't like where it is one week, don't go. Hell, there are only a few of us that go almost each and every time. That's completely OK. In fact, it's by design. And if you have a place you want us to go to, I'll happily give you the reigns for an evening.

  • It gets me out. I work too hard. Or at least too much. You probably do, too. I come home from work and get on the lappy. So does Sheila. I work on the lappy most weekends. So does Sheila. If it weren't for #evfn, I'd become a true hermit. So in effect, you're all helping me say sane. And allowing me to pretend I'm really social in front of my wife.


So that's it. That's why I do this. This coming Friday, we're going to a new place in old town Chandler. After that, we're back at our normal Final Friday stomping grounds -- Whole Foods off Ray. And next month...? Lots of great places. Lots of great people. You should do something like this. Really, it's pretty easy.

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Wednesday, January 13, 2010

Tonight: Social Media 101 - Facebook privacy settings

Facebook, Inc.
Image via Wikipedia
Tonight's Social Media Club Phoenix will be doing a deep-dive into the world of Facebook. The session is all about tips, trends, and tactics for winning Facebook marketing. Some really smart friends of mind are on the panel. If you're in Phoenix and are free tonight at 6:30, you should go.

Prior to that, I'll be once again hosting a Social Media 101 talk for those who are new to the field. It's a safe place to ask what you think might be silly questions. I try and keep the old-school pundits away from the meeting, as I want all you noobs to have your chance to get up to speed. Get a few "experts" in the room and it quickly devolves to an inside-baseball conversation that few beyond the inner circle cares about.

My topic tonight dovetails nicely with what you'll learn in the big room later. I'll be addressing Facebook privacy settings. They've been through some revisions recently. You should know what your sharing, to whom your sharing it with, and how to change things to better suit your needs. Facebook is a growing microcosm of activity. Knowing what is happening with the data you provide -- or maybe don't provide -- the service is a Good Thing.

My talk begins promptly at 5:30. We only have about 45 minutes before the troop starts to show up, so be there a little early so you don't miss anything. It's at the Jobing.com corporate offices near the Biltmore.

If you feel like staying for the full SMC meetup, go ahead. Or go home afterward. It's your choice. Both events are free. They are also highly attended, so come get a good seat!

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Friday, January 8, 2010

Social media defined

Ask a dozen social media experts to define social media and you'll get a score of different answers. I don't understand this. The concept just isn't that hard.

I sat down with local-legend Jeff Moriarty to prove that very fact. Luckily for us -- hell, for you -- Joe Holt was there to capture the definition of social media on video.



It's simple. It's elegant. It's completey accessible. It's the type of advice anyone can quickly and easily implement immediately. Social media doesn't need to be hard.*

* - But who says it can't be funny?

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Monday, January 4, 2010

My pants are coming off in public this Sunday

No Pants AZ
Image by ousooner44 via Flickr
Last year, over 100 people came together for a common cause: the cause of taking off our pants and riding on the Light Rail.

OK, so we didn't try and cure cancer. But we sure had a lot of fun! We got great local, national and even international news coverage. Rumor has it my bare legs were seen on Scandinavian television the next day. Guess they don't have a lot to do up there. That, or looking at my gams keeps them warm at night. My money is on the former.

It's time to do it again. This coming Sunday, January 10th. You really should come out and take your pants off with us, as it's a grand old time. I'll be there again. With no pants on.

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