Monday, August 25, 2008

I'm buying Playing for Keeps at today

... and you should, too. Why? Three reasons.

  1. Mur is a friend of mine, and any friend of mine is a friend of yours. Wait. Did I get that right? Regardless. Mur is good people. I enjoy her writing, spirit and passion. The world needs more Mur, and you can help by buying Playing for Keeps on today. As in RIGHT NOW.

  2. Helping Mur helps to validate the usage of social media. Mur doesn't have a huge publisher with gazillions of dollars of marketing behind this launch. She hasn't taken out an ad in the New York Times. And she's not spammed few million email addresses in the hopes that .2% will respond. And you know what? That's better for all of us. Buying the book today shows that you can achieve success without annoying ads.

  3. It's a damn fine book. I had the pleasure of reading this second-class superhero story in a late draft a couple of years back. I also listened to her free serialized audiobook version, too. And now, I want a print copy to put on my shelf. So buy it. And listen to it. But buy it.

  4. Bonus reason: A quote from my friend Joe -- Mur; more than just a gift to the baby Jesus.

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