Image via WikipediaIf you've seen a M*A*S*H re-run, you know what triage is. It's providing quick and immediate aid to those who need it the most. It's patching a hole, fixing something that is broken, or getting something working that has stopped.
Social Media Triage™ is no different. Just with less icky stuff.
SMT assumes you're already in the thick of things in the social media sphere, but those things are not going according to plan. Or perhaps you didn't have a plan in the first place. SMT is all about quick and immediate tactical changes to fix what you could be doing better.
SMT is focused. While there is an evaluation of everything you are doing in the social space, it's applied systematically. It's not a re-work of your strategy. It's making sure that your tactics match said strategy. One social media site at a time.
SMT is tough love, with actionable outcomes that are implemented by you on-the-spot. It's about shifting your perspective and getting you focused back on why you started doing this stuff in the first place.
Perhaps best of all, SMT is get-in-get-out. It's an hour and a half of one-on-one consulting time (flat fee of $225) with no required follow-ups or pre-defined retainer arrangements. You pay for what you need, and you move on smarter and wiser for the experience.
Sound interesting? Let's do it.
Tip of the hat to CC Chapman for hearing me out on this a week ago. And to Marcus Nelson for tweeting about unstick.me on Monday. And to Luanne Mattson for being my first client.